So many beautiful Mums with bumps, babes and little shadows come through our door at Salt & Sand.
We've been working hard behind the scenes to improve our options for our lovely Mums, and we're very excited to present our first drop from Apero!
If you're yet to discover Apero, the label has been synonymous with elevated maternity fashion since the early days following its inception in 2017. As founder and designer Rachel Mellers-Smith journeyed into motherhood, the fashion brand evolved to fill a gap in the market for stylish, feeding-friendly options.
"At Apéro, we craft clothing that accompanies women throughout all stages of motherhood, ensuring that they feel confident in their ever-changing bodies and embrace their new season as mothers. Our designs blend style with functionality, focusing on effortless and practical apparel for pregnancy, nursing, and beyond." - Apero, About Us
With a focus on comfort, practicality
(hello hidden zippers for feeding!), and versatility
, this label was an obvious choice to add to our shelves.
We've launched our range with a couple of knit dresses that will accommodate bumps, some feeding-friendly tee and long sleeve options with handy invisible zippers, and a cosy oversized sweat too. All of these pieces are designed to move through motherhood with you, from bump to baby to feeding and beyond with ease. It fits our ethos perfectly!
We've tailored our offering to maternity-appropriate styles, but every piece we've selected is designed to work for any life stage so don't be scared off if a bump or feeding is the last thing on your mind. The brand has a cult following for their logo tees and you'll see plenty of non-feeding options roll through over the next few months, too.
Collections are monthly so expect a fresh injection from the brand every few weeks, and having already ordered through most of Spring, we know there's plenty to love going forward!
We're also hoping these pieces might just be a popular gifting option for any new Mum out there, too! Or a great range for a lucky Mum to use a voucher on!
There's plenty more to come, but as always, we're guided by you
. Let us know what else you would like to see from this Australian brand! More feeding-friendly dress options? More tees and jumpers? Find us on socials
via the links below, or drop into our emails here